Emotional Marketing: How Brands Win Hearts (and Wallets)?
Do you remember the last time an advertisement made you smile, cry, or feel inspired? Maybe it was a heartfelt commercial about family bonds or … Read More
The 7 Key Features Of Advertising
Advertising is a powerful tool that shapes our perceptions regarding brands, influences our choices, and drives economic activity. In today’s competitive marketplace, understanding the key … Read More
6 Ways How AI Is Transforming The Marketing Lanscape
The second decade of the 21st century is marked by a revolutionary innovation! That’s none other than Artificial Intelligence (AI). From automation of economics, and … Read More
Longer Video Ads vs Shorter Video Ads: Which works better?
Being a marketer, it is a bit strenuous to choose one in the battle of “Long Video Ads vs Short Video Ads.” Reason? Because both … Read More
Women’s IPL: The Next Big Opportunity for Advertisers & Corporates
Indian Premier League (IPL) is not just a game but a hardcore emotion of Indians. Ever since its beginning in 2008, it became one of … Read More